Hidden Connections


Hidden Connections is an interactive microsite that a small team of us developed as Ziba’s holiday gift for New Years 2014. The idea here was to celebrate the agency’s 30th anniversary by highlighting 80 or so designs that reshaped the commercial and creative landscape during that time (we use the term “design” loosely though — Arnold Schwarzennegger and the World Wide Web both make the cut). In execution, it got a bit more involved, with 12 overarching trends that tie these diverse entities together, and a sprawling infographic showing how they connect, and popping up detailed, slightly cheeky descriptions for each.

Hidden Connections

Infographic: 80 Designs That Changed the World at FastCoDesign