A “product” today is rarely just physical, but consumer’s expectations for meaningful product experiences are greater than ever. The challenge for designers is to bring empathy and sensitivity to their work, regardless of the tools and technologies at their disposal.

Part 5 of a 5-part series of panel discussions and videos on the future of design.

Panelists

John Jay, President and Executive Creative Director of GX
Allan Chochinov, Chair and Co-founder, MFA Products of Design at the School of Visual Arts (SVA); Partner, Core77
Aura Oslapas, Former SVP, Chief Design Officer at Best Buy
Sohrab Vossoughi, Founder and President, Ziba Design

My role: moderator, interviewer, video planning and editing.